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#028: Pedro Otegui about the wool industry in Uruguay

Pedro Otegui Lanas Trinidad at the Wool Academy Podcast

Pedro Otegui from wool combing mill Lanas Trinidad in Uruguay gives an overview of the Uruguayan wool market in general and introduces his family company Lanas Trinidad. Pedro explains how Lanas Trinidad manages to be self-sufficient in terms of the mill’s water and energy consumption always keeping the environment in mind. Lanas Trinidad also complies to many accreditation and licenses and Pedro explains the benefit of the same. Furthermore, Pedro discusses the issues the industry faces as more and more farmers disengage from wool production. In this episode, you will also learn from Pedro what is so special about Uruguayan wool and how farmers are committed to high animal welfare standards.

About Pedro Otegui

Pedro Otegui is the Director at the wool combing company Lanas Trinidad in Uruguay. Lanas Trinidad is the main producer and exporter of combed wool tops in Uruguay. Pedro is the 3rd generation of the Otegui family working in the company which was founded in 1916.

Connect with Pedro Otegui here

Lanas Trinidad Website

Key Time Stamps

[00:51] About Pedro Otegui and Lanas Trinidad
[01:50] The process of wool combing at Lanas Trinidad
[06:46] Buying wool in Uruguay
[08:41] Why wool farmers left the industry
[10:43] Actions taken to keep farmers in wool
[13:00] What makes Uruguayan wool so special
[13:44] Typical customers of Lanas Trinidad
[14:59] About accreditations and licenses
[17:12] How to connect with Lanas Trinidad

About the author, Elisabeth

Elisabeth is the founder and host of the Wool Academy Podcast. She also runs her own consulting business where she supports wool industry businesses with strategic communications and project management.
Elisabeth used to work as the Secretary General for the International Wool Textile Organisation where she developed her passion for wool and the wool industry. Her previous education and work experience equipped her also with a broad set of communications skills.

Elisabeth vision is to see the wool industry thrive which is why she supports wool industry businesses communicate successfully.

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