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#043: Silvia Gambi about wool recycling in Prato

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Silvia Gambi Chamber of Commerce in Prato Wool Academy Podcast 043
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Silvia Gambi from the Chamber of Commerce in Prato explains about the history of how Prato became the centre of recycled wool. Through constant innovation, the Prato region has developed itself into an expert for high quality and innovative recycled wool fabrics. She introduces the Cardato Brand Certification that retailers and brands can work use to promote their products made of recycled wool to the consumer.
She explains further how recycled wool used to be regarded as something dirty while today it meets the demands of the green economy. Many international and well known brands use recycled wool fabrics from Prato in their fashion and interior product collections.

About Silvia Gambi

Silvia is the manager of external relations for the Chamber of Commerce in Prato. Silvia is a law graduate and works as a journalist. She has been involved in textile and fashion for over 15 years.

Connect with the Chamber of Commerce in Prato

Cardato website
Chamber of Commerce in Prato website
Cardato Facebook page
Cardato Twitter profile

Key Time Stamps

[00:56] About Silvia Gambi
[01:17] About the Chamber of Commerce in Prato
[01:47] What is special about Prato and the relationship between Prato and Wool
[03:10] History of Prato
[05:16] How has the image of recycled wool changed over time?
[07:50] How does recycling of wool work?
[08:41] The recycled wool standard of Prato
[09:47] What products are well suited for recycled wool?
[10:43] What type of companies are interested in recycled wool?
[11:48] How would consumers know that their product uses recycled wool?
[12:56] How to source recycled fabrics?

About the author, Elisabeth

Elisabeth is the founder and host of the Wool Academy Podcast. She also runs her own consulting business where she supports wool industry businesses with strategic communications and project management.
Elisabeth used to work as the Secretary General for the International Wool Textile Organisation where she developed her passion for wool and the wool industry. Her previous education and work experience equipped her also with a broad set of communications skills.

Elisabeth vision is to see the wool industry thrive which is why she supports wool industry businesses communicate successfully.

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