I help wool industry businesses communicate successfully online.

I consider myself a wool communicator and project accelerator. This means that I have many years of experience in communications and getting things done. I combine my knowledge with my passion for wool and the wool industry.

In other words, I develop and implement communication strategies together with you to support you in reaching your business goals via your website and other suitable communication channels.

What I can do for you

  • Research

    Do you need to better understand your competitors or gain new insights about your customers? I can help you get this done.

  • Strategy

    Success comes with a good strategy. I can help you define your business, communications, online or content strategy.

  • Project Management

    New projects are important to your business but you don’t necessarily have the time. I can help you get the project up and running.

  • Website Development

    Do you need a new website but still have a headache from the last website? Don’t worry, I can help you modernise your website painlessly.

  • Writing and editing

    A website is only valuabel if the content is fresh and current. I can write new content, blog posts and newsletters to keep your customers up to date of the great work you are doing.

  • Social Media

    Social media is important, but which platforms are the right ones? I help you develop content for the right platforms and get the content scheduled for you.

About me

I started working in the wool industry in 2011 when I joined the International Wool Textile Organisation (IWTO) as a Communications Manager. Only 8 months later I became the youngest first female Secretary General of IWTO. This was the time and place where I developed my passion for wool and where I met so many wonderful people in the wool business.

Before joining the wool industry, I studied business communications and strategic fashion marketing in Berlin and London and worked for 3 years as a PR consultant in Duesseldorf helping international retail brands with their corporate communications.

In June 2016, it was time for a change and I started this online communications consulting business as well as the Wool Academy Podcast all dedicated to reaching your company’s full potential and contributing to the success of the wool industry.

Elisabeth van Delden Photo Collage Sheep

Contact me to find out how I can support you and your team!