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Posts Tagged ‘consumer research’

#030: Ingun Klepp on how consumer research reveals new business opportunities for wool

Ingun Klepp Wool Academy Podcast

Ingun Klepp is a research professor at Consumer Research Norway, an institute at the Oslo and Akershus University College of Applied Sciences.┬áIngun is specialised in consumer research on sustainable textile, clothing, laundry and leisure consumption. In this episode, Ingun talks about the different findings she uncovered when studying wool in relation to consumer behaviour. In…