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#081 Osman Kilic about the hand knitting industry

Osman Kilic Ormo Wool Academy Podcast

Osman Kilic is the Executive Board Member of hand knitting yarn manufacturer Ormo. In this episode, Osman talks about the Ormo Group and how the business of hand knitting yarn works. Osman explains further how the hand knitting industry is set up and how trends influence hand knitting as a hobby.

About Osman Kilic

Osman Kilic is the Executive Board Member of the Ormo Group. Osman joined the company in 1984. He has experience in marketing knitting and craft yarns and international market development. In addition, Osman is part of the Executive Committee of the International Wool Textile Organisation.

Connect with Osman Kilic

The Ormo Group website

Nako hand knitting yarn website

 

Key Time Stamps

[00:22] About Osman Kilic and the company Ormo

[04:48] Ormo’s product range

[07:13] The customers of Ormo

[11:23] The business of knitting patterns

[15:49] The difference between wool and synthetic yarn manufacturing

[19:39] Are consumers aware if they buy wool or acrylic hand knitting yarn?

[29:59] What role does the internet play for the hand knitting industry?

[34:01] What trends are influencing the hand knitting industry?

[36:34] How to connect with Ormo.

 

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About the author, Elisabeth

Elisabeth is the founder and host of the Wool Academy Podcast. She also runs her own consulting business where she supports wool industry businesses with strategic communications and project management.
Elisabeth used to work as the Secretary General for the International Wool Textile Organisation where she developed her passion for wool and the wool industry. Her previous education and work experience equipped her also with a broad set of communications skills.

Elisabeth vision is to see the wool industry thrive which is why she supports wool industry businesses communicate successfully.

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